1stBrew generates a complete, shop-branded barista training program in minutes — SOPs, recipe cards, onboarding guides, and more. Built specifically for coffee shops of any size.
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Generate a complete 30-60-90 day barista training plan for your shop — free, in under 2 minutes.
75%+
annual staff turnover rate
in the coffee industry
$2,300
minimum hard cost to replace
one hourly employee
110
days — average barista
tenure in the industry
20%
of early departures linked
to poor onboarding
The Problem
Coffee shop owners know their craft. What they rarely have is the time to turn that knowledge into a system — written down, organized, and ready for the next hire.
Most shops run training by having new hires shadow a senior barista. It works — until that person leaves. Without something written down, the next trainer does it their way, and your standards drift with every handoff.
No written system = no consistencyWhen your best barista trains a new hire, they're passing on everything they know — their way. Without a written system, that knowledge never gets captured. Every new hire is trained a little differently, and your standards drift with every handoff.
75%+ annual turnover in coffeeEnterprise training platforms cost thousands. Generic templates don't know your equipment, your menu, or your service style. Nothing that exists is built specifically around how your shop actually runs.
Generic tools don't know your shopThe Solution
Tell 1stBrew about your shop — your menu, your equipment, your standards, your brand. In minutes, you get a complete set of training materials, all branded to your shop, ready to hand to your next hire.
Generated Documents — Revolver Coffee
Barista Onboarding Guide
24 pages · Competency tracker included
Recipe Card Set
18 drinks · Print-ready PDF
Bar Standard Operating Procedures
8 SOPs · Equipment-specific
Employee Handbook
Policies & shop expectations
Manager Training Checklists
30-day sign-off system
How It Works
No consultants. No design skills. No writing from scratch. Just tell us about your shop.
Tell us about your shop
Shop name, type, location, equipment, and your coffee philosophy. Takes about 10 minutes.
Upload your menu & standards
Add your drinks, your extraction targets, your service standards. We use real coffee vocabulary — not tech jargon.
We generate everything
1stBrew builds your complete training program — branded to your shop, written in your shop's voice.
Train, track, and keep it current
Your program lives in 1stBrew. Assign training tracks, track progress as your team works through them, and regenerate content whenever your menu changes.
Be The First
1stBrew is in active development. We're working with a small group of early testers — and their feedback is shaping everything from the generation quality to the training formats.
We're deliberately keeping early access tight so we can work closely with each shop owner and make sure the outputs are genuinely useful — not just technically functional.
Every output is generated from your shop's actual details — your menu, your equipment, your workflow. Early testers are telling us the specificity is what sets it apart.
When we open early access, waitlist members get in first — and their early adopter rate is locked for life. You won't be asked to pay more as the platform grows.
Join the waitlist. Get priority access when we open the doors — plus an exclusive early adopter discount, locked in for as long as you stay subscribed.
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You'll get priority access + your early adopter discount when we launch.
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